The blog.
Columns on writing, publishing and getting a book done. Many ran first on Worth.com.
My newer writing goes out in The Levin Letter, my newsletter on Substack.
Read The Levin LetterOn Substack- The Bermuda Triangle of Books: Why Authors Struggle to PublishFour reasons finished books never get published, and how to get yours out the door.
- New York Publishing Disrupted as Agents Increasingly Refer Ghostwriters for BooksLiterary agents can earn referral fees by connecting aspiring authors to ghostwriters for independent publishing, providing a win-win-win solution for […]
- Shorter Books Are the New Norm: Why It’s Better for Authors and ReadersThe trend in publishing is shifting towards shorter books, as attention spans have decreased and the goal is now to […]
- Why It’s Time to Write Your Book and Share Your Unique PerspectiveMany books on a particular topic are outdated, and each person has a unique perspective, making it possible for a […]
- Simon & Schuster’s New Blurb Policy Ignites Debate in the Publishing IndustrySimon & Schuster’s new policy to stop soliciting blurbs from other authors has sparked debate in the book publishing industry, […]
- The State of Book Publishing: Where Most Books Suck, but Quality PrevailsMajor publishers are no longer focused on creating impactful books, but rather prioritize marketing plans over content quality, making it […]
- AI Is Great at Research but Not at Writing Books, Says GhostwriterAI is a useful research tool but it is not recommended for writing books as it lacks creativity and tends […]
- Trends in Business Books: Why It’s Time to Break Away From the CrowdBusiness books are subject to trends, to avoid looking like a copycat, focus on providing readers with guidance, wisdom, and […]
- AI Vs. Human Ghostwriters: Which One Will Make Your Book Stand Out?AI cannot provide the same level of uniqueness and distinction in a book as an experienced human ghostwriter, and therefore, […]
- Making 2025 the Year You Tell Your StoryWhy Now Is the Perfect Time to Start Like many successful people, you’ve likely considered writing a book that encapsulates […]
- How to Differentiate Your Business and Escape the Commodity TrapYour website may be beautiful, easy to navigate, and position you as a trustworthy provider of high-level services, but it’s […]
- From Reflection to Action: How to Turn Your Life Story into a Memoir in 2025Have you ever thought about sharing your life story with the world? A memoir is more than just a book—it’s […]
- Looking Back to Move ForwardWhy the End of the Year Is the Perfect Time to Start Your Biography As the end of the year […]
- The Art of Writing a Legacy: How a Ghostwriter Can HelpYour extraordinary life has been full of ups and downs, triumphs and failures, joys and sorrows. It was an incredible […]
- The Shocking Truth About Best Selling BooksBest seller lists may seem impressive, but the reality is that many titles buy their way onto them, making these […]
- It’s My Book, So How Much Should I Talk About Myself?Explore how first-time authors can balance personal anecdotes and professional insights to engage readers effectively. One of the biggest challenges […]
- A 2024 US Open PreviewNew stars, same thrills. Why the US Open still captivates. Here comes the US Open, the fourth and final tennis […]
- Case Study: Jan Ryde / When Business is LoveA century and a half ago, a Swedish saddle maker fell in love and moved to the town of Köping […]
- Case Study: Valerie Romley / Beyond TranslationAs globalization marches on, more and more companies want to appeal to broader markets, domestic and foreign. It sounds easy […]
- Case Study: Gary Kadi / Million Dollar DentistryGary came to me almost 20 years ago with a plan for a consultancy that would serve dentists, a group […]
- Case Study: David Oliphant / When All Else Fails, Sell!David Oliphant wasn’t happy. An inveterate salesman who was responsible for moving more than a billion dollars’ worth of rare […]
- Michael Levin SpeaksMichael Levin Speaks at 12 Hay Hill at an event in London planned by Michael Levin and Jane Bayler to […]
- Case Study: Matt Reiner / Dr. Cole Cash Will See You Now: Cole and the Next GenFollow me on this one. Matt Reiner is a consultant who works solely with financial advisors, helping them understand their […]
- Case Study: Gary R. Miller / Taming Chaos: A Parable on Decision MakingGary Miller is a highly successful insurance professional running a third-generation family firm in Spring House, Pennsylvania. He didn’t want […]
- Book Marketing: Buyer Beware!I want you to be really careful if you are going to put serious money into a book marketing campaign. […]
- Once Upon a FableHumans are wired to love stories, because the stories we tell ourselves explain life to us and make us feel […]
- How Books Happen (And How They Sometimes Don’t!)The hardest clients to satisfy are those who have been burned by a prior writer. Not only did they lose […]
- A Ghost on ABC’s Shark TankI was sitting outside in the sunshine at a trendy restaurant on Olympic Boulevard in Los Angeles interviewing the executive […]
- My StoryLives have turning points, or “hinges,” as some people say. For me, two such turning points happened within weeks, and […]
- Why Meaning MattersIn Viktor Frankl’s classic work Man’s Search for Meaning, he says that his fellow prisoners in the Auschwitz death camp […]
- An Invitation – What Matters Most to You?It’s not a new question. In The Canterbury Tales, written more than 600 years ago, Chaucer asks, “What is life? […]
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